Indianapolis -- The Finish Line announced that Chris Ladd will join the company Nov. 21 as executive VP, chief digital officer. Ladd’s responsibilities will include providing vision, leadership and strategy to develop and implement initiatives across the enterprise including digital and mobile commerce, social media and other key components of the multichannel experience. He comes to Finish Line from Lululemon, a 150-store specialty retailer of yoga-inspired athletic apparel, where he served as senior VP, Global Ecommerce.
Canadian yoga-wear maker lululemon athletica has hired former Crocs executive Chris Ladd as senior vice president of its recently revamped e-commerce division. The retailer said Ladd will head online business strategy, which includes global expansion plans for the website's services.