Carlos Carvajal

Baynote surveyed 500 U.S. shoppers about their online experience this holiday season. Shoppers provided their thoughts on online retailers’ behavioral retargeting and privacy practices, mobile and social features, offers and promotions, and product merchandising approaches.

Baynote revealed the results from the Baynote Holiday Online Shopping Experience Survey. The independent study, which surveyed 500 U.S. online holiday shoppers during the month of December, provides a retrospective look at consumers’ satisfaction with their digital experience across a number of key areas, including retailers’ behavioral retargeting and privacy practices, mobile and social features, offers and promotions, and product merchandising approaches.