Britney Spears

A part of our childhood hearts break to hear the news that Juicy Couture will be closing all U.S. locations towards the end of June. As the once celebrity-adored label shutters its brick-and-mortar stores, it may be the end of an era. The era, that is, of trendy terrycloth and velour sweatpants and zip-ups, which were often branded with the word "JUICY." There's no other trend of lounge wear that took over the women's fashion world with such ease. Because of stars like Paris Hilton and Britney Spears, the velour tracksuit stole the hearts of many young women. 

Take a stroll down Hollywood Boulevard today and you’ll find it’s not as sleazy or creepy as it once was. Urban renewal has been in full force with the rise of the Kodak Theatre (home of the Academy Awards) and the Hollywood & Highland Center shopping complex adjacent to the reinvigorated and timeless tourist attraction, Grauman’s Chinese Theatre. Like the boulevard it resides on, Frederick’s of Hollywood has been undergoing a makeover of sorts. But for the 61-year-old cataloger/retailer of racy women’s lingerie, the past decade has been a rough ride. It began in 2000, with a two-and-a-half-year reorganization under Chapter 11 bankruptcy

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