Avinash Kaushik Archives

January 7, 20137 Solutions to Stop Losing Online Sales

If you're wondering why you're not converting more online visitors into customers, you have to ask yourself the following questions: Are your products easy to find on search engines? Is your content informative and concise? Are you tracking your website metrics to measure the effects of your advertising and site design? If the answer to any or all of these questions is no, then there's no doubt that you're missing out on sales that could be yours. Stop losing customers with these seven tips:

September 14, 2011Video: An Interview With Avinash Kaushik on How to Truly Win on the Internet

This interview from Google Think Voices with Avinash Kaushik details how to succeed in the digital world using key insights to evaluate and refine the customer experience.

April 21, 2010Key Tactics to Measuring Multichannel Analytics

Last week we saw highlights from the "Think with Google: Future of Multi-Channel" summit. Today we learn from Avinash Kaushik, Analytics Evangelist at Google, about measuring offline marketing impact online and measuring online impact offline. Watch the short 5-min video on non-line driven analytics.