Adriana Llames

Sears is encouraging customer feedback for the products it sells by offering shoppers the chance to vote for their favorite participating charity every time they post a product review. Through its "Love/Hate: Share Your Thoughts, Send Some Love" project, Sears is offering customers the chance to share their opinion — good or bad — on products and in return vote for one of four charities to receive a grand prize of $100,000. The participating charities competing for the grand prize include the American Cancer Society, St. Jude Children's Research Hospital, World Vision and World Wildlife Fund.

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