May 26, 2020

The Bright Side of Retail

It's no secret that the retail industry is beset with a number of challenges related to the COVID-19 pandemic, not the least of which are brick-and-mortar store closures. It's our responsibility at Total Retail to provide our audience with the latest news and analysis on the industry, even when that seems to be one bad story after the next. Truth be told, it can begin to become discouraging, leaving retailers asking themselves, "Is there a light at the end of the tunnel?"

This issue of Total Retail Report, and every Tuesday issue going forward for the foreseeable future, will answer that question with an emphatic "Yes!" While challenges are all still very much a part of the retail industry's everyday reality, so too are wonderful and uplifting stories of retailers and brands banding together to give back to those most in need in this time of crisis. From monetary donations for COVID-19 relief to manufacturing product and equipment for our front-line healthcare workers, and in so many other ways, retailers are doing their part to help make a positive difference in the lives of so many.

As such, we wanted to use this space to put a smile on our subscribers' faces by highlighting the positive stories emerging from the retail industry during this otherwise difficult time. The Bright Side of Retail is meant to reinforce the positive that's happening within our community, and perhaps inspire others to follow suit. Kudos to the retailers that are included in today's news roundup, and we look forward to highlighting more in this space going forward. Lastly, we want to hear from you with positive stories that we can share with our audience. You can reach me at

Stay safe, be well, and we will get through this together.


Joe Keenan
Total Retail

Reports: Amazon to Lay Off 10,000 Employees Beginning This Week

by Melissa Campanelli is planning to lay off approximately 10,000 employees in corporate and technology roles beginning this week, according to a report from The New York Times, citing people with knowledge of the matter. Separately, The Wall Street Journal also cited a source saying the company plans to lay off thousands of employees. The job cuts will focus on…

Supported By Merkle

Hollister Launches Mobile App Payment Sharing Tech to Remove Checkout Friction

In episode 375 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Samir Desai, chief digital and technology officer at Abercrombie Fitch & Co., a leading global, omnichannel specialty retailer of apparel and accessories for men, women and kids through five renowned brands, including Hollister Co. Listen in as Desai discusses the launch of its Share2Pay functionality…


Why E-Commerce Needs Brick-and-Mortar Retail

by Lukas Martinelli

As e-commerce has exploded in popularity, the question of how brick-and-mortar retailers would fare in the future has been widely debated. The notion of a “retail apocalypse” reached a crescendo during the pandemic as year-over-year e-commerce grew two to five times faster in 2020. So, where do retailers go from here? When it comes to…


The Retailer’s Guide: The Top 5 Considerations for a Successful Holiday Season

by Daren Finney

Retailers face a challenging holiday season due to inflation, labor shortages, and supply chain issues. Customers will be more discerning as they shop for good deals. Retailers have an opportunity to set themselves apart by providing a seamless, omnichannel customer experience that supports shoppers online, in-store, at the curb — and everywhere in between. These…

Sponsored by Melissa

Smart, Sharp Tools for Quality Customer Data

Start 2023 armed with smart, sharp data quality tools that will keep customers coming back all year! Download Melissa’s new Solutions Catalog and discover tools that will help reduce cart abandonment, combat fraud, and stay in contact with your customers when they move or change contact information. Plus, check out our free trials and POCs!


2022 Top 100 Omnichannel Retailers

A Ranking of 100 Leading Retailers’ Omnichannel Proficiencies


What Retail Leaders Can Learn From Taco Bell's DEI Initiatives

by Jordan Ekers

Employers across every industry should be creating equal opportunities for their frontline employees. One of the ways this can be accomplished is by adopting the concept of diversity, equity and inclusion (DEI). But what does DEI truly mean? It can look different for each company, but essentially, as BuiltIn put it, “DEI is any policy…


Is Your Integration Layer the Missing Link in Your Commerce Experience?

by Aaron Eversoll

Brands know that creating an optimal commerce experience is critical for generating revenue, building customer loyalty, and staying competitive against the experiences provided by leading retailers. However, customer experience (CX) quality has declined in 2022, reversing the progress made in 2021, according to Forrester’s latest U.S. Customer Experience Index™. And while marketers often look to…


2022 Merchant Gift Card Omnicommerce Evaluation - US Edition

Our fifth annual gift card industry research report is here! For the first time, we expanded to a multinational audience, adding U.K.- and Australia-based merchants along with U.S. brands, for a comprehensive multinational review. Download this report for best practices for both mobile and in-store, innovative ways to sell, use, and deliver gift cards, and much more.