November 28, 2025
 

BREAKING NEWS

Consumers Spend Record $6.4B Online on Thanksgiving

by Joe Keenan

Consumers spent a record $6.4 billion online on Thanksgiving, up 5.3 percent year-over-year (YoY) as shoppers took advantage of Cyber Week deals that came in stronger than expected. The spend is above Adobe’s initial forecast of $6.37 billion for the day (up 4.9 percent YoY). Online sales peaked between 10 a.m. and 2 p.m. Mobile shopping hit an all-time high on Thanksgiving,…

 

Black Friday Forecast to Be Biggest E-Commerce Day of the Year

by Joe Keenan

Salesforce’s latest holiday findings, based on the global shopping data from more than 1.5 billion consumers across Agentforce Commerce, Marketing and Service, forecasts that Black Friday will remain the biggest day of the year for online shopping: Today is expected to drive $78 billion in online global sales (up 5 percent year-over-year) and $18 billion…