Misco

The All New CompUSA Powered by TigerDirect.com will officially launch the company's new co-branding initiative'and a host of lower, 'dot-com' prices on all merchandise'during a chain-wide store Grand Opening July 23-25 in all United States store locations. 'The All New CompUSA is thrilled to now be powered by TigerDirect.com, the online powerhouse and consumer electronics e-tailer,' said Gilbert Fiorentino, Chief Executive of the Systemax Technology Products Group, which includes CompUSA. 'Our customers have spoken and we look forward to providing shoppers not only with great deals on computers, HDTVs, components, and other consumer electronics, but offering them the chance

I have worked at numerous business-to-business (b-to-b) catalogs during the years, and one problem I’ve consistently come across is getting catalogers to see the importance of list hygiene. It’s been an uphill battle to get management to spend the time and money on this important area. It never seems to make it to the top of their “to-do” lists. But that recently has changed with the anthrax scare and postage hikes. Many experts agree with The Direct Marketing Association and U.S. Postal Service that mail will gain greater credibility and a higher opening rate if names and addresses are clean and professional-looking.