Manhattan Beach

Mark Cuban will star in Skechers' upcoming Super Bowl ad Photo By courtesy of brand Most Recent Articles On Markets More Articles By Skechers has a new front man. The Manhattan Beach, Calif.-based brand announced it has tapped billionaire Mark Cuban, owner of the reigning NBA champion, the Dallas Mavericks, to endorse Skechers GoRun product. Cuban will be featured in the brand’s third consecutive Super Bowl commercial, which will air during the two-minute warning of the game’s first half. Previous Skechers Super Bowl ads have featured Kim Kardashian and Joe Montana. The spot will star Mark Cuban and a

From Footwear News Issue 06/13/2011 url=_footwear_news_skechers_inks_apparel_deal_with_li_fung_3652449_navSection_footwear_news; login=n; kw=; Clip Print A- A A+ LOS ANGELES — Skechers USA Inc. is getting some serious sourcing help for the launch of its upcoming fitness apparel line. The Manhattan Beach, Calif.-based company... Read the full article by SUBSCRIBING today! Subscribe now to WWD.COM (now incorporating FootwearNews.com), the premier footwear industry resource providing decision-makers with the essential news and information to keep one step ahead of the competition. Subscription includes: Immediate access to breaking Footwear industry news 24/7, now via WWD Mobile. Downloadable PDF of FN weekly issues for immediate worldwide