Englewood, Col. Archives

October 21, 2013Sports Authority makes Puerto Rico debut with new format

Englewood, Col. -- Sports Authority has debuted a new format at its first-ever store in Puerto Rico. The store, in Ponce, opened on Oct.19. The...

April 30, 2013Sports Authority names RadioShack VP as chief marketing officer

Englewood, Col. -- The Sports Authority has appointed Paul M. Okimoto as the company’s new chief marketing officer. Okimoto previously served as VP of marketing at RadioShack. He also held positions with the Nielsen Company as VP of corporate marketing...

June 5, 2012Sports Authority Launches its First Customer Rewards Program

Sports Authority has announced the launch of its first-ever customer rewards program, The League, which offers members 5% back on their total point balances of 100 points or more earned quarterly. The program offers one of the highest reward funding rates, as well as the lowest reward threshold amongst leaders in the full-line sporting goods retail industry, allowing members qualify for rewards sooner, the retailer said.