East River

© Profile of Success, Catalog Success magazine, August 2006 Catalog Success: When was the catalog established? Fred Meyers: The company was founded in 1982, and we mailed the first catalog in 1987. CS: What is your primary merchandise? FM: Men's and women's shirts, hats and bags with custom-embroidered logos CS: How did the company get started? FM: The company started as a hobby when I was a college student in New York. The Lacoste alligator shirts were kind of at the height of their popularity. I had grown up wearing the shirts and had always liked them, but as they got to

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