Central Park

© Profile of Success, Catalog Success magazine, March 2006 Interview by Matt Griffin Catalog Success: When was the catalog established? John Economaki: Bridge City Tool Works began with a single space ad in the November/December 1983 issue of Fine Woodworking. CS: What is your primary merchandise? JE: A proprietary line of non-powered, precision woodworking hand tools. CS: What is your annual circulation? JE: We no longer produce a "catalog" per se. One of the realities we faced post 9/11 was the contraction of our market. Today we mail several smaller 16-to-32 page offers with total circulation less than 1 million pieces. CS: How did

© Profile of Success, Catalog Success magazine, March 2006 Interview by Matt Griffin Catalog Success: When was the catalog established? John Economaki: Bridge City Tool Works began with a single space ad in the November/December 1983 issue of Fine Woodworking. CS: What is your primary merchandise? JE: A proprietary line of non-powered, precision woodworking hand tools. CS: What is your annual circulation? JE: We no longer produce a "catalog" per se. One of the realities we faced post 9/11 was the contraction of our market. Today we mail several smaller 16-to-32 page offers with total circulation less than 1 million pieces. CS: How did

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