Video: An Interview With Michael Hines, VP of E-Commerce and Technology of Jones Group

In this video from the 2013 Internet Retailer Conference & Exhibition, Joe Keenan, managing editor of Retail Online Integration, interviews Michael Hines, vice president of e-commerce and technology for Jones Group Inc. Hines discusses the value of testing and monitoring your e-commerce site (including mobile versions) in developing an optimized shopping experience for visitors.