Yahoo! Search Marketing
Atop the list of highest rated CEOs for 2014 is Jeff Weiner of LinkedIn with a 100 percent approval rating, and then Facebook's Mark Zuckerberg closes out the top 10 with 93 percent approval rating. There's been some movement since last year's, Top 6 Highest Rated Retail CEOs, with quite a few more retailers finding their way into the rankings, including J.Crew, eBay, Costco and Bath & Body Works. Interestingly, a
There was a lot of head scratching in Silicon Valley last Wednesday over a $6.3 million investment in Brit + Co., a shopping and crafts site whose traffic has been estimated at around 50,000 unique visitors a month, with the company saying it does somewhere north of 500,000 monthly uniques — both very modest numbers. That had people wondering if investors like Yahoo CEO Marissa Mayer backed Brit + Co. because proprietor Brit Morin is married to Path CEO Dave Morin and the recipient of relentlessly glowing media coverage.
Remote workers are a fast-growing group. Almost one-fourth of Americans work some hours from home each week, and the number of companies that give their employees the option to work remotely has nearly doubled — from 34 percent to 63 percent — since 2005 (Yahoo is a notable exception, of course). Working from a home office or a coffee shop in the neighborhood provides ample perks: cozier ambience, less commuting and more time to run errands. One glaring disadvantage?
Tumblr — home of gifs, memes and NSFW photos — has joined the ranks of corporate America: The company has been bought by Yahoo for $1.1 billion. Besides goofy cat videos and loads (seriously, loads) of pornographic material, Tumblr also hosts one of the most passionate, creative and irreverent fashion communities out there on the internet. So now the question is: How will that community, which so far has thrived on the free-for-all vibe that prevails at Tumblr, be affected by the new acquisition?
This is the second part of a two-part series recapping last week's Magento Imagine Conference in Las Vegas. Today's installment contains tips from leading experts on topics including responsive design, site search, SEO/SEM and website conversion optimization.
I attended the Magento Imagine Conference in Las Vegas last week as a speaker and attendee. This was the third year of Imagine and, as promised, it was an exciting and energizing event consisting of workshops, networking, self-promotion and a lot of Vegas-style glam. Here's part one of my recap of the event:
Charming Charlie, a Houston-based fashion, jewelry and accessories retailer, launched a local search marketing program late last year that helped its local first-page Google search rankings nearly double on average in the more than 240 cities where the retailer has brick-and-mortar locations.
During the first big wave of data warehousing in the 1990s, companies were sometimes described as being "data rich and information poor," a reference to the lack of business insights that still prevailed even after large amount of data had been collected and centralized. With the explosion of communications channels in recent years, that phrase has new currency, as many retailers have been struggling to integrate all these new data sources — and to make use of them to drive business results.
We're in the heart of the holiday shopping season and e-commerce companies still have the opportunity to make tweaks or upgrades to their websites that will help drive sales. Holiday shopping is expected to rise nearly 17 percent this season, and online retailers large and small want a competitive edge to capture as much revenue as possible.
One place where companies can find this edge is web performance.