Nordstrom Local and the Growth of Experiential Retail
August 3, 2018 at 8:32 am

In this episode of Retail Right Now, Total Retail's Caitlin Sullivan and Joe Keenan discuss Nordstrom's inventory-free Local stores, and why experiential retail is integral to the future of brick-and-mortar.

Facebook Ads Helping Nordstrom Bridge Online-Offline Shopping
June 8, 2018 at 2:20 pm

Social media and mobile go hand-in-hand. The vast majority of consumers are using their mobile devices to access social media sites. According to comScore, 80 percent of all social media time is spent on mobile devices. And with more consumers opting to shop on their smartphones, it makes perfect sense that retailers would combine the…

Nordstrom Acquires 2 Digital Retail Startups
March 9, 2018 at 12:31 pm

Nordstrom announced yesterday that it's acquiring two leading retail technology companies: BevyUp, a digital selling tool, and MessageYes, a platform rooted in conversational commerce. More specifically, BevyUp is a platform that allows sales associates to communicate with each other on the back end, and encourages shoppers to share information with each other and browse items…

Top Women in Retail 2018: Shea Jensen, Senior Vice President of Customer Experience, Nordstrom
January 15, 2018 at 9:08 am

Total Retail and sister brand Women in Retail Leadership Circle (WIRLC) are proud to present our eighth annual list of the Top Women in Retail. This year's list features a who's who of top female executives in the retail industry. Take advantage of this opportunity to learn more about some of the brightest minds and leaders retail has to offer.

Nordstrom Hiring 250 Employees for Stand-Alone Men's Store in Manhattan
January 3, 2018 at 10:43 am

Nordstrom announced that it's hiring 250 employees for its first stand-alone men's store in Manhattan, which is slated to open in April. To promote the start of employee hiring, the retailer wrapped the exterior of its new men's store with larger-than-life "help wanted" banners incorporating witty job descriptions like "Desperately Seeking Sock Svengali," "Now Hiring: Sneaker…

Nordstrom Puts Plans to Go Private on Hold
October 17, 2017 at 9:55 am

The family behind the 116-year-old Nordstrom retail chain is shelving its efforts to go private until after the holiday season, the company said Monday. The high-end Seattle-based brand, which has 360 stores across North America, is facing the same economic pressures and competition from e-commerce as other brick-and-mortar retailers. Although family members have been tight-lipped about…

The Never-Ending Relevance of ‘The Nordstrom Way’
October 11, 2017 at 3:20 pm

In 1995, when my original book, “The Nordstrom Way: Inside America’s Number One Customer Service Company,” was published, I never imagined that more than two decades later I’d still be chronicling and speaking to corporate groups about this iconic Seattle retailer. But the book became a best-seller, I became an international speaker, and my life…

Critics Blast Nordstrom's $425 ‘Muddy Jeans’
April 27, 2017 at 3:04 pm

For only $425 plus tax, anyone can look like they're "not afraid to get down and dirty," reads Nordstrom's product description for its new "muddy jeans." From the creators of the $85 pet rock in a leather pouch and high-waisted mom jeans with clear plastic knee “windows” comes blue jeans coated with fake mud for when you want…

Nordstrom Expands Paid Parental Leave Benefits
March 8, 2017 at 10:14 am

Nordstrom is expanding its parental leave benefits for employees. As of May 1, the retailer will offer up to 12 weeks of fully paid leave to birth mothers, and up to six weeks of fully paid leave to other new parents. The company breaks it down as follows: Eligible birth mothers can receive up to 12…

What Do Consumers Expect From Retail?
March 1, 2017 at 7:00 pm

It’s been hard times recently for retailers, for example, R.H. Macy & Co. Founded by Rowland Hussey Macy in 1858 in New York City, on opening day the company had sales of $11.08. That would be $328.10 today based on inflation. Macy's moved to Herald Square in 1902 and through expansion eventually became the “largest…