J.C. Penney

J.C. Penney Targets Millennials With New Apparel Brand
February 11, 2016 at 10:51 am

Following the successful pilot last autumn of a new private label fast-fashion brand targeting millennials, J.C. Penney now plans to roll out the Belle + Sky line across 500 stores from the end of this week.

Burberry Sues J.C. Penney for Selling Knockoffs
February 10, 2016 at 12:11 pm

Burberry Group Plc, the British luxury fashion brand, sued J. C. Penney Co on Tuesday, accusing the U.S. retailer of trademark infringement for selling outerwear that featured exact copies of its famous "Burberry check" pattern. In a complaint filed in U.S. district court in Manhattan, Burberry accused J.C. Penney of illegally selling "quilted jackets" with the…

J.C. Penney Considering Sale of its Headquarters
February 5, 2016 at 11:31 am

J.C. Penney is pursuing a possible sale and partial leaseback of its headquarters building in Plano, Texas as part of an ongoing effort to reduce debt and manage expenses. CBRE Capital Markets is representing Penney. New owners will also own part of the huge Legacy West project under construction next door that will include the…

J.C. Penney Targets Millennials With Return to the Appliance Business
January 20, 2016 at 10:47 am

J.C. Penney is targeting millennials who are entering the real estate market with the relaunch of its appliance business. The retailer announced Tuesday that it will introduce laundry and kitchen appliances to 22 pilot stores in San Diego, Tampa and San Antonio starting Feb. 1. The move is one of several the company is planning to…

J.C. Penney Names New Head of Stores
January 19, 2016 at 10:28 am

Joe McFarland has been hired to be executive vice president over all of J.C. Penney’s 1,000 stores, the Plano, Texas-based retailer said Monday. McFarland’s appointment is effective immediately, the company said, and he succeeds Tony Bartlett, who had been with Penney since 2006, the last three years over stores. The addition of McFarland means Penney CEO Marvin…

J.C. Penney to Close Stores in 2016
January 13, 2016 at 10:58 am

Macy's rival at the other end of the mall wants to get a little smaller this year, too. J.C. Penney, which has roughly 1,060 stores in the U.S., will shutter seven locations in 2016 in a bid to more efficiently operate in an era of digital commerce and dense urban areas. According to the company, all…

J.C. Penney Shoppers Visit Santa's Workshop in New Virtual Reality Initiative
December 16, 2015 at 12:00 pm

Santa's going virtual in a new marketing push from J.C. Penney this holiday season. In an effort to drive more shoppers to the brand and its stores, the Plano, Tex.-based retailer has set up four virtual reality experiences at malls around the country. Dubbed "Twas the Flight Before Christmas," the initiative sends participants — outfitted…

J.C. Penney Sued Over Marketing of Fiber Products
December 10, 2015 at 10:55 am

U.S. officials on Wednesday sued J.C. Penney, accusing the retailer of deceiving consumers by advertising textile fiber products as containing bamboo and bamboo fiber, when they actually contain rayon. According to a complaint filed by the Department of Justice and Federal Trade Commission, J.C. Penney in "numerous instances" deceptively advertised products such as men's socks,…

Bed Bath & Beyond, Others Settle US False Labeling Charges
December 10, 2015 at 10:23 am

Four U.S. retailers agreed to pay $1.3 million of fines to settle U.S. civil charges that they deceived consumers by falsely labeling and advertising textile products as containing bamboo, when they were actually made from rayon. Bed Bath & Beyond will pay $500,000, Nordstrom will pay $360,000, J.C. Penney will pay $290,000 and outdoor gear…

Store Traffic at Best Buy, J.C. Penney Soars on Black Friday
December 3, 2015 at 11:03 am

In the race for shoppers on Black Friday, electronics chain Best Buy and retailer J.C. Penney won the biggest surge of bargain-hunting shoppers, according to data from Foursquare. On the day after Thanksgiving, which has traditionally kicked off the holiday season, Best Buy enjoyed traffic that was 4.2 times what its stores normally see on…