Bluecore

Shoppers open 98% of text messages they receive, yet conversion rates are low. Sending generic messages, just won't cut it in a shopper-first world. Shoppers crave personalized texts that showcase retailers' understanding of their likes and dislikes. Easier said than done. Personalized texting requires a strategic approach and tech that allows you to instantly act on shopper data. Discover the strategies you need to drive profitability with Bluecore’s Retail Marketer’s Guide to Personalized Texting.

Retailers are traditionally focused on acquisition. But what happens after the first purchase is actually much more important. Every time your shoppers make a purchase, they become more and more likely to buy again, with second-time buyers 57% more likely to buy than first-time buyers– with a 101% increase in lifetime value. Discover how to keep your shoppers for life with Bluecore’s Retail Marketer’s Guide to Loyalty eBook

74% of retail customers are one-and-done buyers: meaning they never return, but repeat customers is where the real revenue lies. How do you transform a one-time buyer into a lifelong customer? Discover the secrets to converting your one-and-done buyers into lifetime customers with Bluecore’s eCommerce Retention Opportunity eBook.

Retailers aren't just competing with other DTC brands – they're competing with every digital experience available online. As retailers continue to embrace a digital-first approach and elevate eCommerce experiences, site performance and conversions are more important than ever before. With Bluecore's eCommerce Performance Calculator, instantly measure your eCommerce revenue against benchmarks from 400+ brands across retail verticals. Get your benchmarks today.

On Black Friday, Bluecore analyzed data from 4.5 billion shoppers across 153 retail brands to identify trends that will not only impact sales in 2022, but demonstrate fundamental changes in behavior. Join Bluecore on December 16th as we dive into: key trends across verticals, the increased focus on retention and how to leverage product discovery and predictive AI to drive higher order value.

As a brand who embraces the “never settle” mentality, NOBULL partnered with Bluecore to expand, automate and scale personalization across channels. Bluecore’s native ability to collect and contextualize product data like out-of-stock and product attributes with shopper data in real time gave NOBULL the personalization and speed they needed to achieve a 92% lift in conversion rate.

Bluecore & Criteo enable Jockey to seamlessly extend targeting capabilities to paid media channels by pairing first-party data & AI-powered audiences. Learn how Jockey was able to not only reach new customers but re-engage existing customers by predicting what shoppers want to see next. Get the story.

What are your one-time buyers costing you? The second purchase is arguably the most critical purchase because it’s essential to unlocking future repeat purchases and increasing customer lifetime value. Discover the revenue opportunities that wait beyond the second purchase with Bluecore’s eCommerce Retention eBook.