Amazon.com

Signature Styles Boosts its Online Revenues Via Sales on Amazon
April 1, 2011

Upon learning of the changes that Amazon was making to its product categorization mapping last summer, Signature Styles was faced with a di-โ€จlemma: Make the necessary adjustments to its Amazon data feed in-house, or contract the work out to a third-party provider.

As Mobile Use Elevates, Retailers Must Rise to the Occasion
March 31, 2011

Retailers must answer the call to make mobile shopping easier and more engaging or they risk getting disconnected from the majority of mobile device users. While 89.7 percent of the U.S. population aged 18 to 64 have mobile phones, only 49.1 percent are using their phones to shop, according to Arc Worldwide, the marketing services arm of advertising agency Leo Burnett.

Will Facebook be the Mall of the Future?
March 31, 2011

Itโ€™s where teenagers go to hang out. Itโ€™s where they gossip. And itโ€™s where more than half a billion people spend a lot of their time. No, itโ€™s not the mall. Itโ€™s Facebook. So could the social network also be the place you go to shop?

Case Study: FootSmart Ignites Sales on Amazon.com with 400% Year-over-Year Growth
March 30, 2011

Within three years of launching on Amazon.com through an in-house approach, FootSmart found product sales to be leveling off. A deep dive into the situation unveiled a number of critical issues the FootSmart team needed to resolve immediately. The company's inventory management, pricing, and customer service systems were not properly configured or integrated with Amazon.com, causing a myriad of channel performance problems.

Zappos.com Cuts Off Canada
March 21, 2011

E-commerce in Canada generally sucks. The selection is crappier on the Canadian equivalent of U.S.-based stores, shipping is more expensive and the overall experience is much worse than in the U.S. And now, Zappos is shutting down completely in Canada.

More States Pushing for Online Sales Tax
March 21, 2011

Tax-free shopping is under threat for many online shoppers as states facing widening budget gaps increasingly pressure Amazon and other internet retailers to start collecting sales taxes from their residents. Billions of dollars are at stake as a growing number of states look for ways to generate more revenue without violating a 1992 U.S. Supreme Court ruling that prohibits a state from forcing businesses to collect sales taxes unless the business has a physical presence, such as a store, in that state.

Zappos' New Sales Model Focuses on Employees, 'Real People'
March 17, 2011

The young woman in the Zappos.com video wears little makeup with her hair in a ponytail. She's cute, but she's no supermodel. What she is: A Zappos employee chosen for her pep and "real people" look to wear and talk about shoes for sale on the company's website.