Today on Total Retail

Top 5 Trends Influencing E-Commerce Fulfillment in 2020
January 27, 2020 at 12:13 pm

As e-commerce evolves, customer expectations to get what they want — when, where, and how they want it — will only continue to intensify and further challenge brands in 2020 and beyond. The times when search and price were the only criteria for purchasing decisions are gone, and retailers today need airtight e-commerce strategies that…

A Sneak Peek at Total Retail's 50 Best Retail Tips of 2019 Report
January 24, 2020 at 1:11 pm

In this episode of Retail Right Now, Total Retail's Joe Keenan and Kristina Stidham discuss Total Retail’s recently released report, 50 Best Retail Tips of 2019. To create this resource, Total Retail's team pored over every piece of content published on its website in 2019 to identify the 50 very best tips of the year.…

Hanna Andersson Suffers a Data Breach
January 24, 2020 at 2:41 pm

Hanna Andersson, a children’s clothing company with stores across the country, has told customers that their card payment data may have been compromised in a security breach last year. For nearly two months from mid-September to mid-November, an “unauthorized third party” had access to card payment information that certain customers entered as they were checking…

Keeping the Doors Wide Open: The Peak Traffic Challenge in E-Commerce
January 24, 2020 at 1:06 pm

Holiday spending makes or breaks the retail year. Less critical but also important are events like Mother’s Day, Father's Day, Valentine’s Day and others. Physical and digital stores go all-out to provide a great shopping experience during these times. Yet holiday 2019 repeated a pattern that has been persistent since online shopping began: websites or…

What Retailers Should Learn From the 2019 Holiday Inbox
January 24, 2020 at 12:49 pm

With a 3.4 percent growth in holiday retail sales, early reports from the 2019 season are positive. Online and mobile shopping saw the biggest growth last year, recording a 19 percent rise in online spending, and nearly 80 percent of consumers used their phones to purchase gifts. Part of the continued shift from in-store to…

3 ‘C’s’ to Set Your Foundation for Success
January 24, 2020 at 12:24 pm

A recent Salesforce.com report, Customer Expectations Hit All-Time Highs, uncovers how “Modern customers have much higher expectations, such as proactive services, personalized interactions, and connected experiences across channels.” This message is resonating across all retailers, from big-box stores to mom-and-pop shops, as online commerce solutions become more sophisticated in delivering these personalized interactions and optimizing…

Express to Close 100 Stores by 2022 as Part of Turnaround Plan
January 23, 2020 at 2:22 pm

Fashion retailer Express announced plans to shutter approximately 100 of its stores by 2022 in an effort to save costs, CNBC reported. The plan would save the company $80 million in costs annually over the next three years. Express also announced that it will be restructuring its workforce, which will impact about 10 percent of the…

How Social Advertising Will Change in the New Decade
January 23, 2020 at 2:39 pm

Social ads are becoming the go-to source for consumers looking to shop, meaning there's newfound opportunity for marketing teams looking to get in front of potential customers. If marketing teams can leverage artificial intelligence (AI) to better collaborate with creative teams, they'll be able to create compelling ads that set their brand apart. The New…

Delivery Will Define the Shopping Experience in 2020: How Retailers Can Keep Their Promises
January 23, 2020 at 2:36 pm

Order delivery is now a key component of the shopping experience. With retailers racing to match Amazon.com when it comes to speed and cost, it’s critical to manage expectations across the customer journey. By making accurate promises and investing in the tools that help keep them, merchants can win sales and earn loyalty. A recent…

2020 in Retail: AI Hits the Mainstream for Big Wins
January 23, 2020 at 2:30 pm

As we begin a new year, it’s important to reflect on how far we’ve come in the past year — and the past decade, for that matter — to determine where we’re going in the next year (or 10). It’s without question that artificial intelligence (AI) has played an integral role in the MarTech industry…