Technology

How Retail Can Survive the Holiday Season By Leaning on Technology
October 12, 2020 at 10:28 am

The back-to-school shopping season certainly looked dim this year, with many students not returning to the classroom. As we now look toward the holiday season, we can expect a change in holiday shopping habits, too. However, unlike back-to-school shopping, which essentially relies on being able to physically go back to school, holiday shopping will occur…

AI-Driven Copywriting Fuels eBay's Email Marketing Success
October 8, 2020 at 6:18 pm

In this episode of Retail Right Now, Total Retail's Joe Keenan and Ashley Chiaradio discuss an article recently published on Total Retail titled, "How eBay Used AI-Powered Copywriting to Boost Email Marketing Performance," by Parry Malm, CEO and co-founder of Phrasee, a company that uses artificial intelligence (AI)-generated language to power advertising copy. The article…

Get Ready for Contactless Retail With Self-Scanning and Scan-and-Go
October 1, 2020 at 3:43 pm

Several months isn’t a long time, but it’s enough to totally transform the grocery store experience. Because of COVID-19, many shoppers who used to go to a grocery store every few days or even every day are suddenly thinking twice about going at all. A typical trip to the supermarket involved looking at and touching…

Retail and the Supply Chain: Don’t Wait Until the Next Bad Thing Happens!
October 1, 2020 at 10:33 am

The COVID-19 pandemic is a once-in-a-century event that will likely change shopping patterns in ways we couldn’t have predicted even as recently as 2019. However, the virus is just the latest disruptive force in an already risky global retail environment. While we know that the crisis will ultimately end and that the business of commerce…

With AI Personalization, Room & Board Sees 80% Higher Conversion Rate
September 30, 2020 at 2:35 pm

As consumers sheltered in place this spring, extended amounts of time at home prompted many to redecorate and take on home improvement projects. Some people tackled projects they couldn’t otherwise get to after a typical in-office work week, while others rushed to visit the websites of online retailers like Room & Board to explore the possibilities of…

Walmart, Target to Hold Sales Events Opposite Prime Day
September 29, 2020 at 6:07 pm

Amazon Prime Day won't be the only big sales event in October. Walmart and Target have both announced plans to host their own online sales events that just happen to coincide with Amazon's annual shopping fest. On Monday, Walmart said it will be holding a "Big Save" online event that runs Oct. 11 through Oct. 15. Walmart will offer Black…

Why Wayfair is Collaborating With Competitors to Advance 3D Technology
September 28, 2020 at 4:53 pm

In episode 266 of Total Retail Talks, Joe Keenan interviews Shrenik Sadalgi, director of research and development at Wayfair, and chair of the Khronos 3D Commerce Working Group. Listen in as Sadalgi discusses why he thinks 3D content has yet to gain widespread adoption among retailers, how consumers aren't yet used to interacting with 3D content…

Staying on Top With the Always-On Store
September 21, 2020 at 10:24 am

As retailers look to the future, they will need to re-examine how they can still provide an optimal in-store experience for customers while also taking pandemic-related factors into consideration. Automation and artificial intelligence (AI)- and machine learning (ML)-based technologies will play an increasingly larger role in facilitating this. For retailers across sectors, there’s a heightened…

How Virtualization Will Drive the Next Phase of E-Commerce
September 17, 2020 at 1:13 pm

When the first 3G-enabled iPhone launched with much fanfare in June 2008, nobody knew what an app economy could look like. Yet within a decade, the smartphone, propelled by the adoption of 3G and 4G technologies, has upended the world of commerce. The Digital Transformation Over the past decade, digital has made it easier to…