Showrooming

As the results come in for the 2018 holiday season, we can say that, by and large, things went reasonably well. According to Mastercard SpendingPulse, retail sales as a whole grew 5.1 percent, with online sales seeing gains of over 19 percent. However, the satisfaction wasn't equally distributed, especially for traditional retailers. A few, like…

By creating personal experiences and focusing on long-term loyalty, your business can appeal to both webroomers and showroomers.

Analysts and conspiracy theorists alike have officially dubbed 2017 as “the year of the retail apocalypse.” Although retail has already undergone and will continue to undergo major shifts as we move into 2018, the doom and gloom picture painted by many actually tells the story of retail metamorphosis rather than the end of retail. Metamorphosis…

In this episode of Retail Right Now, Total Retail's Taylor Knight reviews the top retail news of the week — and it's an all Amazon.com episode. The retailer announced Prime Wardrobe, a new program for its Amazon Fashion business; there's potentially other bidders for Whole Foods Market, which Amazon announced as its latest acquisition; and finally, Amazon has…

A recent Deloitte survey on consumer holiday shopping plans contained some interesting news for brick-and-mortar retailers. While online purchases continue to nibble away at in-person shopping margins, consumers are seeking the best of both worlds. In greater numbers, they’re visiting stores to check out products before purchasing online, or purchasing online and picking items up…

Has e-commerce gobbled up brick-and-mortar? To answer that, let’s start with a brief history. eBay exploded onto the scene in a big way in the 1990s, and challenged some very long-held beliefs: Would people trust online commerce? You bet they would. People not only trusted e-commerce, but devoured it. Zappos, PayPal and countless others ballooned to $1 billion revenue businesses. By…

This webinar offers insights and tips on how retailers can leverage digital technologies to better engage and sell to consumers.

“No thanks, I’m just browsing.” Every retailer's’ worst nightmare. As a customer, you’ve probably visited a store to view a product just to purchase it later online at a more competitive price. This practice is known as “showrooming,” and is a challenge for most retailers. Showrooming is one of the many reasons why giant e-commerce…

Explore why product content is key to your e-commerce strategy; how it leads to better supplier-retailer relationships; and more!

This webinar shows how to set up a successful trigger-based email marketing campaign to generate more revenue and greater profit.