RFID

Why BOPIS and BORIS Will Be the Cornerstone of Retail in 2021
June 30, 2021 at 7:37 pm

The retail industry is a highly competitive, challenging and constantly evolving environment. Customer shopping behaviors are increasingly hard to predict, and retailers must constantly innovate or risk becoming redundant. The COVID-19 pandemic, which has heavily impacted the retail industry, is a prime example of this. Driven by technological advances, social and economic shifts, and a…

The Code of Marketing Success
May 20, 2021 at 5:57 pm

More than a decade ago, Forbes proclaimed "The QR Code is dead. Long live the QR Code!" which feels even more relevant today, if you can believe it. Over the years, marketers have had an on-again, off-again love affair with these two-dimensional codes. What was once seen as a way to connect the digital and…

Smart Fitting Rooms Help AdoreMe Increase In-Store Sales
April 22, 2019 at 10:09 am

In episode 192 of Total Retail Talks, Editor-in-Chief Melissa Campanelli interviews Stephanie Maes, vice president of retail performance at AdoreMe, and Keith Sherry, CEO at StoreAdvise. Listen in as they discuss how AdoreMe and StoreAdvise work together to bring smart fitting room technology to the retailer's stores, and how data from RFID technology has improved…

Enhanced Customer Dwell Time Drives Retail Profits
January 17, 2019 at 12:33 pm

In the retail industry, customer experience has always been important, but it's now vital to drive customer satisfaction, repeat business and store profitability. Improving customer satisfaction and dwell time drives more items in the shopping cart and enhanced profitability. There’s a growing demand for new technologies to help retailers improve operations, develop stronger connections with today’s…

UNTUCKit Using RFID to Optimize its Inventory
March 5, 2018 at 9:57 am

In episode 133 of Total Retail Talks, recorded earlier this year at the National Retail Federation's Big Show in New York City, Aaron Sanandres, co-founder and CEO of UNTUCKit, a retailer of casual men's shirts designed to be worn untucked, and Keith Sherry, chief operating officer, SATO Global Solutions, a global barcode and RFID technology…

Retail Metamorphosis: 3 Trends That Will Impact Retail in 2018
November 14, 2017 at 10:24 am

Analysts and conspiracy theorists alike have officially dubbed 2017 as “the year of the retail apocalypse.” Although retail has already undergone and will continue to undergo major shifts as we move into 2018, the doom and gloom picture painted by many actually tells the story of retail metamorphosis rather than the end of retail. Metamorphosis…

The Point of Sale is Evolving and Retailers Need to Keep Up
October 23, 2017 at 9:17 am

It’s no secret that to stay in business, retailers need to continuously evolve to meet the changing demands of shoppers in an increasingly digital world. Millennials, in particular, are avid users of touchscreens and the use of interactive touch solutions comes naturally to them. As a result, retailers are installing different forms of technology at…

RFID Puts the Clicks in Bricks
October 19, 2017 at 9:42 am

Retailers are responding rapidly to the shift from in-store sales to online sales by spending considerable time and financial resources on improving their integrated omnichannel customer experiences. These tools enable consumers to view, research and purchase products across all available sales channels. They also allow retailers to capture, manage and shape customer purchasing behavior. Retailers…