Product Videos
As the holiday season nears, artificial intelligence is transforming retail marketing in the beauty sector. However, responsible AI usage is crucial to maintaining trust with wary consumers. Our VisualGPS research revealed that in 2023, AI makes 63 percent of Americans very nervous, rising from 53 percent in 2022. So, as AI-generated visual content enters theโฆ
The digital marketplace is thriving, with consumers increasingly turning to online channels for their shopping needs. However, this shift has brought about a concerning disconnect between online perception and offline reality, leading to a surge in return rates. During the holiday shopping season, it's crucial for retailers to address this issue to improve customer satisfactionโฆ
Learn how through the use of shoppable content, you can create create unique, interactive, differentiated online shopping experiences.
Quarate Retail Group's QVC last week made its debut on YouTube TV, a live TV streaming service with more than 3 million subscribers. YouTube TV is available across smart TVs, streaming media players, smartphone apps, tablets, computers, game consoles, and smart displays. QVC is currently the only livestream shopping channel on YouTube TV, according to Quarte Retail. It now joins YouTube TVโs lineup ofโฆ
The digital era has left a distinct footprint on all walks of life. From the way we order food to the mode of payments to connecting with peers and even working remotely, everything has a digital quotient. All the different impacts that the digital era has on a customer mind-set have one thing in common:โฆ
As COVID-19 rapidly spread across the globe, consumers flocked to online retailers. Many of these homebound shoppers purchased everyday items online for the first time. In fact, data shows that more than a third of shoppers made their first online grocery purchase this past March. Although some retailers were ready for the influx of onlineโฆ
With price, shipping costs and positive product reviews ranking as the most important factors driving purchase decisions on Amazon.com among consumers, converting clicks to sales is imperative. There are millions of products listed on the marketplace, and as a result of Amazonโs business model, competitor product listings are visible on any initial listing. Breaking throughโฆ
Join our expert speakers as they discuss why automation is increasingly being viewed as critical in product content management.
The continued year-over-year growth of global e-commerce sales has led many brands and retailers to re-examine their business models.
The demand from consumers for accurate, thorough product page content is higher than ever. However, according to 53 percent of global consumers, most companies arenโt up to par. Itโs a fine line for retailers. Anticipating the constant fluctuation in consumer expectations, enabling their brand suppliers to power their product pages with content personalized to theโฆ