Pop-Up Shops

3 Tips to Pull Off the Perfect Pop-Up Shop
February 27, 2019 at 11:41 am

The pop-up industry was valued at $50 billion in 2016, and it will only continue to grow as more brands discover the strategy as a way to experiment and innovate. The success of the pop-up shop is no mystery. Brands use pop-ups to dip their toes into new geographic markets without fully committing to a…

3 Ways Malls and Retailers Can Win With Diverse Shopping Experiences
February 27, 2019 at 9:22 am

Mall tenants stand at a turning point in the retail industry: evolve and thrive, or stand to be replaced with a quicker shopping experience online. While The Wall Street Journal reports that 9.1 percent of malls stand vacant — a seven-year high — Class A malls that are transforming are thriving. Culturally, younger generations are…

5 Reasons Pop-Ups May Have Real Staying Power
August 2, 2018 at 12:41 pm

The retail industry is in a profound shift, and for most retailers, it’s adapt or die. Among the survival imperatives: responding intelligently to heightened consumer demand for creative, memorable shopping experiences. These are what reinforce the value of physical retail to shoppers and, consequently, remind brands exactly how valuable their brick-and-mortar spaces are. (Lest we…

The Future of Retail Lies in Consistency — in Person and Online
July 18, 2018 at 11:31 am

Some might say that retail is dying, but e-commerce growth is off the charts. In 2008, e-commerce accounted for just 3.6 percent of retail sales; now, that number has grown to 9.46 percent. The average yearly growth rate is 15.75 percent, and it shows no signs of slowing. While the shift toward online purchasing began largely…

Party City to Open 50 Toy Pop-Up Stores
June 26, 2018 at 2:32 pm

Party City will open about 50 Toy City pop-up stores this year as Toys"R"Us finishes closing its last stores this week following its September bankruptcy. Party City said yesterday it will roll out the temporary locations alongside its Halloween City pop-up shops in "optimal" markets where it found "attractive leasing opportunities." Many retailers have been able…

Retail Inventory Management Report
May 16, 2018 at 12:20 pm

Party City will open about 50 Toy City pop-up stores this year as Toys”R”Us finishes closing its last stores this week following its September bankruptcy. Party City said yesterday it will roll out the temporary locations alongside its Halloween City pop-up shops in “optimal” markets where it found “attractive leasing opportunities.” Many retailers have been able […]

Attention Shoppers: The Retail Industry is Shifting, Not Dying
March 12, 2018 at 9:29 am

Hold on to your shopping carts. The retail industry is undergoing a radical change, and it's not just impacting retail. There will be major changes in housing and construction patterns as well. Yes, we're seeing closures of stores such as RadioShack and a variety of fashion and apparel stores, and the resulting retail deserts often…

J.Crew, WeWork Enter Partnership
February 15, 2018 at 3:38 pm

WeWork Companies is launching a partnership with J.Crew to host a panel discussion series at select WeWork locations in New York City, San Francisco, Atlanta and Philadelphia. As part of the partnership, these venues will also sell merchandise from J.Crew’s spring collection at pop-up shops that offer discounts to WeWork members. The events aim to bring together professionals…

Macy's Launches Pop-Up Marketplaces in its Stores
February 7, 2018 at 11:23 am

Macy's announced this week that it will be opening pop-up shops in its stores in a new marketplace concept called "The Market @ Macy's." The new storefront layout gives pods of space to brands and companies on the Macy’s ground floor to promote and sell their products. CNBC reports the idea is to give Macy’s customers…

How Pop-Up Shops Can Drive Revenue and Delight Customers Year-Round
January 22, 2018 at 10:34 am

The holiday season — the busiest, most lucrative time of year for retailers — has passed, but that doesn’t mean the opportunity to drive revenue and garner good will among your customers is over. Even though e-commerce sales continue to grow year-over-year, particularly during Black Friday and Cyber Monday, online retailers are looking for new…