Marketplaces

What You Missed at TRV 2016: A Tweet Roundup
August 4, 2016 at 10:55 am

Last month, Total Retail presented its annual Total Retail Virtual Conference & Expo (TRV), a virtual event for retailers that combined educational content and networking opportunities. It was a day-long conference that brought the latest retail trends, ideas and technologies right to your computer — for FREE. (If you missed the live date, don't worry. You can access all…

Amazon Sellers Told to Migrate to New Platform
July 27, 2016 at 11:34 am

Amazon.com sellers (both Individual and Pro) listen up: You have until Aug. 28 to migrate over to the new SOA platform or Amazon will do it for you. In a letter sent to sellers on July 26, Amazon explains that sellers’ products will remain buyable and all ratings, reviews, feedback, listings, inventory, existing disbursement options,…

Use Customer Data to Succeed When Amazon Enters Your Marketplace
July 12, 2016 at 7:47 am

Retail giant Amazon.com recently expanded its new Handmade marketplace, similar to Etsy, where artisans can sell handcrafted goods. Considering Amazon’s scale and widespread consumer audience, other online marketplaces have reason to be concerned. With its one-hour delivery rolling out across the U.S. and rumors of its own delivery service emerging, Amazon has perfected supply chain logistics. Unlike many companies, it…

Etsy Identifies Culprit Behind its Payment Debacle
July 8, 2016 at 11:29 am

Etsy has identified Worldpay as the culprit behind its payment debacle. Payment delays and issues started last week, causing Etsy sellers to hold orders and make judgment calls on whether to take a risk and send orders to customers before their payments were processed. EcommerceBytes reports that Worldpay has since apologized to buyers and sellers…

The Reasons Behind Shop.com's Growth
July 5, 2016 at 11:32 am

Online marketplaces are growing in popularity with shoppers and, therefore, so too are the number of marketplaces available. Shop.com is just one of the beneficiaries of consumers’ increasing penchant for shopping online. The marketplace features over 40 million products across virtually all product categories, and services over 200 markets. In episode 42 of Total Retail…

Amazon Becoming a Major Fashion Player
June 27, 2016 at 10:51 am

Amazon.com is emerging as the nation's top online fashion retailer, according to a new report by 1010data Consumer Purchase Panel, a New York-based analytics platform and data provider. Amazon fashion sales from January to April of this year were up 70 percent compared with the same period in 2014, while total units sold were up…

4 Ways to Use Customer Data to Win the Amazon Game
June 27, 2016 at 10:22 am

With more and more brands selling their products on Amazon.com, there's increasing discussion about the pros and cons of doing so. Selling on Amazon makes sense because that’s where consumers are. However, listing on the marketplace can decrease the number of visitors to a brand's e-commerce site, where they're better able to convert traffic to sales. The…

Online Marketplaces: A New Path to Boosting Customer Loyalty and Trust
June 3, 2016 at 10:05 am

Let’s be honest, at the end of the day shoppers just want to find the products they want in the easiest, most convenient way possible. We know that there are shoppers that are loyal to their favorite retailers and brands, but years of industry research also tells us that most shoppers can be fickle and…

Gap Considering Selling on Amazon
May 18, 2016 at 10:22 am

Gap Inc. CEO Art Peck said the retailer would consider relying on third-party sellers such as Amazon.com to reach customers. “To not be considering Amazon and others would be — in my view — delusional,” Peck said at the company’s annual investor meeting Tuesday in San Francisco. “We are always considering all of the opportunities beyond…