Digital Innovation

Why the Secret to Nailing Your E-Commerce Strategy Requires Lighting Up the Senses
May 29, 2023 at 7:05 pm

Have you ever compared your online shopping experiences to your in-store experiences? Physical and digital retail experiences should both be inspirational and filled with entertainment and emotion. But that doesnโ€™t change the fact that when it comes to engaging customers and eliciting sales, physical retail has a โ€œleg upโ€ on e-commerce because real-world shopping experiencesโ€ฆ

How Renfro Brands Integrates Sustainability Into its Innovation Strategy
May 11, 2023 at 5:35 pm

Jay Robinson is chief innovation officer and senior vice president of global business development at Renfro Brands, a 100-year-old legacy sock and hosiery manufacturer and retailer. In this video interview with Editor-in-Chief Joe Keenan, Robinson discusses his role and its impact across the organization, how sustainability is integrated into Renfro Brands' holistic innovation strategy, andโ€ฆ

The Price of Eggs Isn't the Only Thing Grocers Are Managing These Days
March 16, 2023 at 12:49 pm

According to FoodIndustry.com, the U.S. food market is worth $1.5 trillion annually, or roughly 4 percent of the domestic gross product. $800 billion of that revenue is from supermarkets and food stores. Compare this to the U.S. apparel market, which is estimated to be worth $318 billion (Statistica). And while the retail industry often focusesโ€ฆ

Programmable Money: How Virtual Cards Are Improving T&E Management
March 9, 2023 at 11:21 am

Itโ€™s hard to imagine companies funding employee travel and expenses (T&E) without plastic credit cards. They offer the ultimate flexibility for employees to get whatever they need when theyโ€™re away on company business. However, these cards aren't always the best โ€” or most lucrative โ€” option. The biggest challenge with physical cards is that companiesโ€ฆ

Sam's Club's SVP, Chief Product Officer on Creating a Culture of Innovation
February 21, 2023 at 3:23 pm

Sam's Club is known for being an innovator within the retail industry. In this video clip from Total Retail Tech 2022 in Nashville, Tim Simmons, senior vice president and chief product officer of Sam's Club, speaks about the technology foundation fueling the retailer's culture of innovation. You can watch the full recording of Simmons' keynote session fromโ€ฆ

Temu and WeatherTech Top Performing Retail Brands During Super Bowl LVII
February 13, 2023 at 6:01 pm

Temu and WeatherTech were the top performing brands that ran ads during Super Bowl LVII in the retail category, according to EDO, Inc., a platform measuring predictive behaviors driven by convergent TV advertising. EDO ranks ads based on incremental online activity for a brand or product immediately following an ad airing. EDO has scored the effectiveness of everyโ€ฆ

Digital Transformation: The Key to Success for Retail in a Recession
February 1, 2023 at 2:36 pm

The U.S. economy is on the brink of a recession. Despite a strong labor market, negative GDP growth rates have led some to predict a 96 percent likelihood of a recession within the next year. Regardless of this outlook, Americans are still willing to shop โ€” spending 17 percent more last Black Friday weekend than in 2021.โ€ฆ

Digital Shelf Strategy: The Key to Commerce Success
January 31, 2023 at 12:14 pm

Weโ€™ve all found ourselves wandering through stores, browsing the shelves, picking up items to check them out and deciding which to buy โ€” and which to put back. Digital shelves work the same way but in the virtual world. Shoppers rely on this collection of digital touchpoints to engage with brands and seek, research and purchaseโ€ฆ

How Wayfair is Prioritizing Innovation in its Brick-and-Mortar Strategy
January 26, 2023 at 5:43 pm

Wayfair is prioritizing innovation across its organization, supported by technology providers like Toshiba Global Commerce Solutions. While at the National Retail Federation Big Show in New York City last week, Editor-in-Chief Joe Keenan spoke with Kevin Oโ€™Riordan, head of physical retail and supply chain engineering at Wayfair, and Fredrik Carlegren, vice president of marketing and communications at Toshiba Global Commerce Solutions. Inโ€ฆ

Connecting Convenience: Reinventing the Convenience Store Experience
January 17, 2023 at 12:36 pm

Significant transformations are taking place within the fuel and convenience retail industry, resulting in convenience stores rethinking how to handle operations during this period of transformation. Consumer needs and expectations look different than they did even just a few years ago โ€” with an increased focus on convenience, speed and value. As a result, retailersโ€ฆ