Customer Data
March 8, 2017 at 10:10 am
Columbia Sportswear has sued a former IT employee whom it accuses of hacking into its email system for more than two years in an attempt to land more work for his new boss. Michael Leeper accessed the emails of Columbia's senior executives and IT department in hopes of gleaning information that would help him win technology…
March 6, 2017 at 1:02 pm
J.C. Penney has a new member on its board of directors. Debora Plunkett, a former member of the U.S. National Security Agency (NSA), was appointed to the board last week. J.C. Penney also announced Colleen Barrett, president emeritus of Southwest Airlines, will retire from the board when her term concludes on May 19. Plunkett brings experience…
March 6, 2017 at 9:33 am
Keeping up with innovation has retailers investing phenomenal amounts of time on “what’s next” since the launch of digital in the 90s. However, newer technology and innovation can only be considered a success if they can support a diverse collection of KPIs, including lifetime value (LTV), average order value, brand engagement, share of wallet and…
March 3, 2017 at 10:01 am
In this interactive webinar, our expert speakers will address the importance of a strong customer retention strategy and so much more.
March 2, 2017 at 8:32 pm
Customer experience (CX) and user research are no longer relegated to a few lone champions in a retail organization. Understanding and improving the user experience has become the entire organization's objective, from product designers to marketers to senior executives. Read that again. Just as artificial intelligence (AI) is booming, so too is organization-wide demand for…
February 27, 2017 at 10:00 pm
At one time, location trumped nearly everything else in retail. Success lay in creating loyal customers who lived close enough to regularly patronize your store, often with heavy local advertising to generate regular foot traffic. Maybe you visited a favorite in the local mall because you liked its clothes or prices or salespeople. Maybe you…
February 13, 2017 at 9:54 am
In episode 77 of Total Retail Talks, Chris Meystrik, chief technology officer at Jewelry Television, a TV network and online retailer of fine jewelry, answers questions from Total Retail's Executive Editor Joe Keenan on how the company is leveraging data to improve the customer experience.
February 8, 2017 at 2:37 pm
In episode 77 of Total Retail Talks, Chris Meystrik, chief technology officer at Jewelry Television, a TV network and online retailer of fine jewelry, answers questions from Total Retail’s Executive Editor Joe Keenan on how the company is leveraging data to improve the customer experience.
February 8, 2017 at 2:15 pm
February 1, 2017 at 3:34 pm
Tune in to learn how to use digital experiences to capture the interest, loyalty and dollars of Generation Z and millennial consumers.
