ChatBots

Why Conversational Chatbots Are a Retailer’s Dream Come True
November 13, 2017 at 10:58 am

Chatbots are being hailed as the next big thing in marketing, customer service and digital commerce. For retailers, chatbots offer benefits across all these key areas and more. Why all the hoopla over chatbots? People enjoy the personal one-on-one connection with chatbots in the same way they enjoy their personal mobile experiences. With chatbots, consumers…

Editor's Note: Introducing Total Retail's 2017 Retail Technology Report
October 18, 2017 at 1:04 pm

Technology is top of mind for most retailers today, no matter their size, product category or any other variables. As such, Total Retail surveyed its audience with the goal of finding out what types of retail technology retailers are interested in (as well as investing in), what retail trends and digital trends they’re tracking, and their…

5 Ways to Build a Chatbot That Closes Sales for Your Brand
October 9, 2017 at 5:07 pm

Chatbots are increasingly being developed and used by innovative retail brands to do everything from recommending products, assisting with tracking purchases, providing customer service and disseminating key information. Here are the five most important chatbot development practices: 1. Deploy on messaging platforms. Chatbots can live wherever your brand has a digital presence, and the prevailing…

Personalize CX With AI and Automation
August 25, 2017 at 10:00 am

In an age where technology evolves as quickly as customer expectations rise, it's increasingly difficult for brands and retailers to remain competitive while adapting to new trends and demands. It’s no longer enough for brands to merely be “present” across multiple channels, no matter how many social platforms they dabble on. In order to reach…

Why Chatbots Are the Perfect Complement to the In-Store Experience
July 17, 2017 at 8:34 am

Customers don’t walk into stores and immediately look for a sales associate anymore. According to a recent Salisfy study, 77 percent of shoppers use their mobile devices to find information while in-store instead of asking a sales associate for help. For retailers looking to engage with, better serve and understand their customers, this is a…

Retailers Turn to Text Messaging, Chatbots for Customer Service
July 17, 2017 at 8:29 am

It's common knowledge that brands are successful because of their beneficial connections with their customers. With new technologies constantly emerging, so are the needs of customer service. Creating a positive customer service experience creates a positive brand image. With the many platforms customers use to interact with their favorite brands, messaging is becoming the preferred…

How Artificial Intelligence is Transforming Retail
June 16, 2017 at 8:59 am

Artificial intelligence (AI) has emerged over the past three years as a key component of digital transformation. As a result, this technology is fundamentally changing the retail industry. The ability to analyze, understand, recommend and predict based on statistics and data-driven processes promises to change how retail workers perform their jobs, how consumers buy products,…

TechStyle Implements Chatbots for Improved Customer Service
June 15, 2017 at 9:51 am

Retailers are slowly but surely beginning to implement chatbot technology into their e-commerce sites. With new technology partners popping up — and Facebook adding chatbot tech to its Messenger app — retailers are able to offer consumers a higher quality customer experience and cut costs in the process. Both these benefits should attract brands to…