Speakers discuss why print still works, how it can be integrated into a multichannel marketing mix, and the future of catalogs.
Amazon.com is making a clear play into the B2B ecommerce market, particularly within the distribution sector, with the launch of AmazonSupply.com. The new site offers over 500,000 SKUs. What does this mean for your B2B ecommerce business, particularly if you are a distributor in one of the above categories? There are three main take aways from the advent of Amazon in the B2B ecommerce space.
Read on to find out more.
Grainger CEO Jim Ryan introduced a new mobile website to make online ordering from the company's catalog of 900,000 products even easier and faster. The mobile platform allows consumers to access all of the features of the website via Android, iPhone or BlackBerry mobile device.
Is a Groupon model the next big thing for B-to-B? Apparently not. Or at least not now. Chicago-based consulting firm Ajilitee used Groupon to offer $25,000 worth of consulting services at half price. It was the biggest deal Groupon had ever offered.
The U.S. Postal Service has just wrapped up a postage sale for various mail pieces that included a QR code. When the USPS made the announcement, several respected and knowledgeable B-to-B cross-channel retailers asked me what a QR code was and why is the USPS so interested in them.