Vincent Yang

Vincent Yang

Vincent Yang is the Co-founder and CEO of Firework, the world’s leading video commerce solution provider. Firework empowers innovative and exciting retailers, consumer brands, and publishers to build engaging, live video experiences on their owned and operated digital properties that bring new levels of authenticity and connection to their customers, and translate into meaningful business impact. The company has raised over $235 million in capital to date. Prior to Firework, Vincent was the Co-founder and CEO of Everstring, No. 1 in predictive analytics. He began his career as an Investment Banker at J.P. Morgan and Investor at Summit Partners.

November 9, 2022 Owning the Omnichannel Experience: Why Brands Need to Re-Engage Consumers on Their Own Digital Turf

Ever since lockdowns came to a close, brick-and-mortar sales have been going gangbusters. However, the numbers don’t tell the whole story. Long ago, we could have been comfortable assuming that the average in-store shopper experienced the bulk of their buying journey in the brick-and-mortar space itself — but those days are long behind us. Over…