Tal Riesenfeld
March 7, 2014 at 5:00 am
Hyperlocal video targeting has become one of the most effective strategies for driving in-store sales. By tailoring ads based on location, retailers can deliver information, deals and incentives tailored to a specific geographical audience, dramatically increasing the relevance and impact of the message. How can retailers do this? Here are six keys to successfully launching hyperlocal video targeting campaigns:
