As hectic as major shopping holidays are, there's a method to the madness. Brands will be well on their way to putting their Black Friday and holiday campaigns into motion knowing that even the most airtight plans can fall victim to last-minute glitches, surprises and the inevitable headaches that go along with the break-neck pace…
Simon Jaffery-Reed
When historians look to this century, there will be quite a few companies that stand out. Tesla is one, as are Uber and Airbnb. However, the three consumer platforms that will truly be seen as forward thinking and disrupting “business as usual” are Spotify, Netflix and Instagram. All three of these platforms have dramatically changed…