Scott Wassmer

Scott Wassmer
Scott is a senior business leader with a passion for developing the right strategies and implementations for companies looking to drive growth and value through digital business transformation and digital marketing innovation.
Top 3 Retail CX Trends for 2022

The future of retail is more human and more digital. Customer experiences continue to be a brand’s most valuable currency in 2022, with a values-driven CX approach shaping the trends for the industry as we head in this new year. The relationship between brands and their customers has radically changed, creating an amazing opportunity for…