Sara Hicks

Sara Hicks

Sara Hicks is the CEO and co-founder of Reaction Commerce, the world’s fastest growing open source ecommerce platform-as-a-service. Hicks is a senior executive with 15+ years experience in web-based technology companies. Prior to Reaction Commerce, Sara held senior executive roles at Etsy, Media Temple, IAC, Yahoo! and Geocities where she helped scale teams and build products and platforms that generated billions of dollars in transactions.

3 Keys to Omnichannel Retail Success

Today, consumers look to shop for goods across multiple channels — online, mobile, in-store, social media. According to industry studies, businesses that adopt omnichannel retail strategies reach 91 percent greater year-over-year customer retention rates compared to businesses that don’t. Retailers everywhere are working to ramp up their efforts to increase visibility and sales across all…