Ryan Vanni

Ryan Vanni

Ryan Vanni is the founder and CEO of Goodness, a digital experience partner for best-in-class brands like CLIF Bar, Oreo, California Olive Ranch, Happy Family Organics and many more. He leads a team of entrepreneurs, strategists, storytellers, visual designers and technologists that create user-first, emotionally intelligent experiences.

DTC is Going Back to Basics. And That’s a Good Thing

A quick confession: I love the mall. I love the more tangible entertainment and leisure aspects of it. Walking around aimlessly is calming and creates a built-in way to take time for myself while shopping. I can’t always say the same about shopping online these days which, in my experience, puts me in a more…