Randy Kohl

Randy Kohl

Randy Kohl is Head of Marketing at Gorilla Group, an award-winning commerce experience agency that provides end-to-end experience-driven commerce solutions and services.

Lessons for the Savvy Retailer From the 2018 Holiday Season

As the results come in for the 2018 holiday season, we can say that, by and large, things went reasonably well. According to Mastercard SpendingPulse, retail sales as a whole grew 5.1 percent, with online sales seeing gains of over 19 percent. However, the satisfaction wasn't equally distributed, especially for traditional retailers. A few, likeā€¦