From innovations ranging from Amazon Go to shoppers’ heightened expectations influenced by online experiences, physical retailers are under immense pressure to deliver a great in-store experience to customers. In order to keep up, physical retailers must embrace more agile, dynamic and connected strategies. To better understand customers’ shopping desires and preferences, Displaydata commissioned PlanetRetail RNG…
Paul Milner
Imagine this: A shopper walks into an apparel store looking to find the perfect pair of jeans and top for a night on the town. Instead of the shopper stressing over finding the right ensemble without any help, a store associate opens up the customer’s shopping profile on an enterprise mobile device and identifies a…
The verdict is in: 2016 is the year of the store reinvented. We’ve all seen the headlines and stories of how retailers of all sizes around the world are giving their brick-and-mortar shelves a makeover by melding the offline and online worlds. Target recently announced it will completely revamp its stores to attract more millennial…
