Nihal Advani

Nihal Advani

Nihal Advani is CEO of QualSights, an immersive insights platform that empowers brands, consulting firms, and agencies to reveal life’s meaningful moments and generate authentic insights from consumers anywhere in the world.

 

Where Meaningful Customer Data Can Drive Retail ROI

In-store and e-commerce retailers are navigating a return to normalcy as the U.S. emerges from the grip of the global pandemic. Consumers changed the way they shopped due to the constraints of the pandemic, and in response retailers have understandably made it a priority to learn which shifts in consumer behavior are permanent and which…