Mike Storms

Mike Storms

Mike Storms is focused on creating valuable connections between AP and its corporate and data partners. Mike brings leadership experience in architecting data strategies and developing solutions to the role. Mike has a BSE from Princeton University and has led large analytic departments for leading agencies.

Marketing, Operations & Fulfillment

Preventing Supply Chain Failures From Crippling Customer Loyalty

April 14, 2022 at 7:42 pm

The supply chain crisis disrupted shopping experiences for the vast majority of consumers last year and caused them to question their relationships with brands. In fact, a 2021 Oracle study found that 92 percent of consumers believe even more disruptions are on the way, and 80 percent said delays could lead them to abandon their…