Mike Debnar

Mike Debnar

Mike is a former Medallia customer from 7-Eleven, Inc. where he served in a joint role as Vice President/Co-founder of 7-Ventures as well as leader of the Digital Innovation team.  He is known as a visionary and transformative thinker, Mike led 7-Eleven in defining the strategy for customer experience and innovation.       

Mike focuses on helping the sales organization in three ways.  First, he brings a customer perspective to sales cycles and is able to communicate the benefits of Medallia in the first person.  Second, Mike helps develop custom sales strategies, including executive summaries, presentation talk tracks and flow, and prospect specific use cases and one-pagers.  Lastly, Mike studies the marketplace and helps Medallia build, buy, or partner with products that help accelerate sales cycles and get bigger deals (Kampyle acquisition for example)

Mike holds a degree in management information systems (MIS) from University of Georgia’s Terry College of Business and is a frequent guest lecturer at Texas A&M University on the topic of innovation.

Go Beyond Deals to Win Back-to-School Share of Wallet Through CX

There’s a lot at stake for a variety of retailers this back-to-school season with total spending projected to reach $38.8 billion and shoppers planning to allocate their spend across e-commerce (57 percent), department stores (50 percent), discount stores (47 percent), clothing stores (42 percent), and electronics stores (23 percent), according to the National Retail Federation…

As Retailers Use New Tactics to Drive Loyalty, Here’s How to Tell What’s Working (and What’s Not)

Several companies are experimenting with new initiatives to improve customer loyalty, including Amazon.com paying customers to pick up purchases and retailers like Abercrombie & Fitch, Anthropologie, and Gap ramping up discounts. Others, like Jenni Kayne and Madison Reed, are leaning into membership programs — but are these efforts truly worthwhile? Companies often turn to business…

How to Ensure a Smooth CX When Brick-and-Mortar Locations Close

When retailers close brick-and-mortar locations, it’s usually for one of two reasons. Either a company is in the unfortunate position of having to shutter stores to cut costs or the brand is going through the natural process of transformation and optimization of their store base, eliminating underperforming locations and investing in high potential areas. When…

What Retailers Need This Holiday Season — a Non-Buyer CX Strategy

Holiday sales are expected to grow 4 percent to 6 percent this year. However, inflation continues to be of concern for consumers, with 84 percent of shoppers looking to save money. Recent Sense360 by Medallia research on consumer behavior and spending reveals that shoppers are buying fewer products. However, for those companies that they do…