Mary O’Donnell

Mary O’Donnell
3 Ways Retailers Can Capitalize on Customers' Birthdays

Whether you’re turning 29 for the 29th time or celebrating your first official year as an “adult,” there’s one day of the year that’s all about you — your birthday. With all of the calls, texts, social media posts, gifts and cards, you can’t help but feel pretty special, and who doesn’t love that? A…