Louie Bischoff

Louie Bischoff

Louie Bischoff, Founder/Owner of the boutique digital marketing agency Next Right Thing Marketing Solutions, grew up in the Phoenix, AZ area. Ms. Bischoff has focused on Business Strategy & Marketing Strategy for more than 2 decades & since 2015, Digital Marketing has been added to her skill set. In addition to being an exclusive invitee to TikTok’s office in Austin, TX, where only 35 marketers from the entire United States gathered for direct training from the TikTok for Business product team, Louie worked as an Advertising Account Manager/Marketing Expert for Meta, Inc.

Ms. Bischoff has her MBA in International Marketing from Thunderbird School of Global Management. She built a marketing career in the consumer product industry with Ping Golf as a Product Manager & with Carhartt Clothing as a Category Manager with full P&L responsibility for a $30m product line, prior to adding Digital Marketing to her strengths.

In addition to her MBA in International Management, she has her BA in Broadcast Journalism/English (minor) from the University of Arizona. Louie lives in the Phoenix, Arizona area and has two college-age sons.

3 Reasons Why Retailers Must Use TikTok to Grow Their Business

I grew up with a self-employed retail family. Our "family trips" to other cities always involved going to a trade show or to see a new vendor. As a child, I felt slighted and disappointed that these "family trips" were really focused on work. However, as I got older and began working in my family’s…