Laura Ritchey

As CEO of Radial North America, a bpost company, Laura Ritchey builds on her extensive experience and leadership, continuing her commitment to innovating and optimizing eCommerce solutions. Prior to this role, Laura served as Radial’s COO from 2021 to 2023, where she directed omnichannel, fulfillment, transportation, and customer care solutions with a strategic mindset and client-centric focus. Laura has more than 25 years of experience leading retail, manufacturing, distribution, and business operations with a successful track record of steering transformational initiatives developing high-performing teams and improved financial results. She began her career in finance, worked at L Brands as EVP Operations for Victoria’s Secret Beauty after multiple roles in senior leadership and then was Chief Operating Officer at FullBeauty Brands and Centric Brands. Laura holds a BA, MBA and JD from The Ohio State University and currently serves on the Board of Goodwill Manasota.