John Callan

John Callan
What’s Driving Artificial Intelligence? How AI Will Make Consumers Fall for Brands

Artificial intelligence (AI) is powering the next wave of customer experience. Virtual buying assistants, chatbots and voice-activated apps all are changing the way customers interact with brands. The future of e-commerce will look entirely different, and brands are taking steps now — big or small — to make this vision a reality. This is the…