Jaimie Kowalski

Jaimie Kowalski

Senior marketing exec with a proven track record of driving growth and building advocacy for start-up and established brands. Effective in determining lead and lag measures and developing/ executing cross-functional, multi-channel strategies that exceed expectations. Strong business sense, with a willingness to test and prove concepts for innovative ways to grow customer base, and then retain them. Success owning the marketing function and building stellar marketing teams. Understands the importance of teamwork and culture. Is hungry, humble, and smart.

Yet Another Retail Supply Chain Disruption: Coping With Hurricane Season

The retail supply chain has been stuck in a perpetual cycle of disruption for the last three years. From coping with the fallout of COVID-19 to navigating the shifting landscape as a result of the Russia-Ukraine crisis, the retail industry has had to constantly lurch from one priority to the next to find some sort…