Gillan Hawkes

Gillan Hawkes

Gillan Hawkes is the vice president of product and analytics at 6 River Systems, a wall-to-wall fulfillment solution provider. Gillan leads product development and management as well as digital strategy and operations to improve B2C and B2B customer acquisition and experience. She has 12+ years of experience working at large retailers including Staples, The Home Depot and Marks & Spencer.

The New Fulfillment Journey: How Retailers Can Adapt to Changing Demands

2020 accelerated the state of commerce by a decade, permanently altering how consumers choose to shop. U.S. shoppers spent an estimated $201.32 billion online during the 2020 holiday season, an enormous increase of 45.2 percent from $138.65 billion in 2019. This rapid growth may be most noticeable in the business pages, but where it’s felt…