Gerard Kane

Gerard Kane

Gerard Kane is executive vice president, global growth at Launch Consulting, an AI-first digital transformation consultancy that helps Fortune 1000 customers harness the power of data, software, and AI to advance their business and compete. In this role, Gerard spearheads the development and expansion of strategic partnerships with industry leaders including Microsoft and Salesforce. Over his career spanning four decades, Gerard has worked at the forefront of emerging technology helping organizations adapt to a constantly evolving landscape. This includes leadership roles at Accenture, NetApp and Eviden where he worked closely with clients to develop and execute cloud transformation strategies. Earlier in his career, Gerard held roles in IT services and cybersecurity at organizations including CompTIA, Perimeter E-Security and International Computer networks.

Artificial Intelligence (AI), Marketing

Balancing Act: AI-Driven Personalization and Data Privacy in Retail

November 12, 2025 at 4:58 pm

In today’s digital-first retail environment, one thing is clear: shoppers expect hyperpersonalized experiences. From curated product recommendations to timely emails and in-app suggestions, consumers want brands to understand their preferences, predict their needs, and adapt to those needs quickly. The catch is, the more personalized the experience, the more personal data it requires. In a…