Gene Ku, Author at Total Retail

January 5, 2017 3 Questions to Consider Before Vertically Integrating Your Brand

If Italian eyewear brand Luxottica — which controls 80 percent of the frames and sunglasses market — is an 800-pound gorilla, then Warby Parker is a chimpanzee: lean, agile and smart enough to shake things up. Where did Warby Parker Co-Founder Neil Blumenthal get the gusto to take on the incumbent ape? Before starting Warby…