December 14, 2015 at 4:42 pm
With the holiday season upon us, GPShopper, a mobile app platform for retailers, set out to analyze how today’s U.S. shoppers are using mobile. GPShopper teamed with comScore, a digital measurement firm, to survey over 1,100 adults that shop on their smartphones. Not surprising, mobile is taking over the holiday season, with 83 percent responding…
