Dustin Engel

Dustin Engel

Dustin Engel is a renowned thought leader and consultant celebrated for his innovative insights and proven success in driving businesses to achieve remarkable exits. With a keen eye for identifying the next big trend—from mergers & acquisitions to digital privacy, marketing attribution, blockchain and AI—Dustin has built a formidable reputation for scaling enterprises and cultivating high-performance businesses within startups and large organizations.

Dustin is the Co-Founder and Principal Consultant of Elegant Disruption, a strategy and management consulting firm dedicated to unlocking enterprise value for clients in marketing services and technology. Dustin serves as the US Director for WY Partners, a London-based M&A advisory firm focused on media, marketing and technology. His illustrious career includes senior roles at PMG, Camelot Strategic Marketing, and iProspect (AegisDentsu). As Chief Marketing and Strategy Officer at ClearSaleing, he played a pivotal role in the company’s acquisition by eBay Enterprise.

With over 25 years of experience in digital marketing, Dustin has spearheaded major initiatives for leading companies like Match.com and Blockbuster. His expertise has benefited prestigious brands such as Autodesk, Beats by Dre, Sephora, Nutrisystem, OpenTable, Adidas, Ameriprise, Estee Lauder, and Experian.

Dustin is a sought-after speaker at industry conferences, including the ANA Financial Summit, iMedia Commerce Summit, Affiliate Summit, and eTail. His thought leadership is regularly featured in top publications like Adweek, AdAge, CMSWire, AdExchanger, and Mediapost. His insights have also been showcased at AdAge and Association of National Advertisers conferences.

Beyond his professional endeavors, Dustin is dedicated to social causes. He holds executive education certificates from Harvard Business School and Singularity University and has served on the board of Equip The Saints, a non-profit combating human slavery and sex trafficking. Additionally, he was a founding member of the Utah Digital Marketing Collective, underscoring his commitment to advancing the industry and supporting community initiatives.

Dustin Engel’s extensive experience, coupled with his strategic vision and dedication to social impact, make him a compelling source and thought leader for journalists seeking authoritative insights in the fields of digital marketing, business strategy, and emerging technologies.

Transparency is the New Loyalty: Why Brands Should Treat Tariffs Like Sales Tax
June 4, 2025 at 11:11 am

Consumers are waking up to a new economic reality: things cost more. From hot sake to tinted moisturizer to vehicles, the everyday evidence is piling up. For brand leaders, especially in retail, this isn’t just about inflation. It’s about trust — and how it's built or broken in the age of tariff trickle-down. The assumption…